Fair Way Exchange Limited (t/a Fair Way) privacy notice

This privacy notice tells you what to expect Fair Way Exchange Limited (hereon in referred to as “Fair Way Exchange Limited”, “Fair Way”, “we”, “us” or “our”) to do with your personal information (personal data).

Contact details

Post

22 Grange Road, Darlington, County Durham, DL1 5NG, GB

Email

hello@fair-way.golf

What information we collect, use, and why

We collect or use the following personal data to provide services and goods, including delivery:

• names and contact details;

• addresses;

• purchase or account history;

• payment details (including card or bank information for transfers and direct debits);

• account information (including but not limited to log in user information for example username and password);

• website user information (including user journeys and cookie tracking); and

• information relating to compliments or complaints.

We collect or use the following personal data for the operation of customer accounts and guarantees:

• names and contact details;

• addresses;

• payment details (including card or bank information for transfers and direct debits);

• purchase history;

• account information, including registration details;

• information used for security purposes; and

• marketing preferences.

We collect or use the following personal data for service updates or marketing purposes:

• names and contact details;

• marketing preferences; and

• records of consent, where appropriate.

We collect or use the following personal data to comply with legal requirements:

• name;

• contact information; and

• financial transaction information.

We collect or use the following personal data for dealing with queries, complaints or claims:

• names and contact details;

• address;

• payment details;

• account information;

• purchase or service history;

• customer or client accounts and records;

• financial transaction information; and

• correspondence.

Whilst the Fair Way platform does enable you to log in using your biometric data stored on your device, we do not collect and process this information. 

Lawful bases and data protection rights

Under the UK data protection legislation we must have a “lawful basis” for collecting and using your personal data. 

Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the Information Commissioner’s Office’s (ICO) website:

• your right of access – you have the right to ask us for copies of your personal data. You can request other information such as details about where we get personal data from and who we share personal data with. There are some exemptions which means you may not receive all the information you ask for. You can read more about this right here;
• your right to rectification – you have the right to ask us to correct or delete personal data you think is inaccurate or incomplete. You can read more about this right here;
• your right to erasure – you have the right to ask us to delete your personal data. You can read more about this right here;
• your right to restriction of processing – you have the right to ask us to limit how we can use your personal data. You can read more about this right here;
• your right to object to processing – you have the right to object to the processing of your personal data. You can read more about this right here;
• your right to data portability – you have the right to ask that we transfer the personal data you gave us to another organisation, or to you. You can read more about this right here; and
• your right to withdraw consent – when we use consent as our lawful basis you have the right to withdraw your consent at any time. You can read more about this right here.

If you make a request, we must respond to you without undue delay and in any event within one month. To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our lawful bases for the collection and use of your personal data

Our lawful bases for collecting or using personal data to provide services and goods are:

• consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time;

• contract – we have to collect or use your personal data so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object;

• legal obligation – we have to collect or use your personal data so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability; and

• legitimate interests – we’re collecting or using your personal data because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests is to recover debts to us.

Our lawful bases for collecting or using personal data for the operation of customer accounts and guarantees are:

• contract – we have to collect or use your personal data so that we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object; and

• legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are to keep our records updated and to study how customers use our products and services.

Our lawful bases for collecting or using personal data for service updates or marketing purposes are:

• consent – we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time;

• legal obligation – we have to collect or use your personal data so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability; and

• legitimate interests – we’re collecting or using your personal data because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are to study how customers use our products and services, to develop them, to grow our business and to inform our marketing strategy.

Our lawful bases for collecting or using personal data for legal requirements are:

• legal obligation – we have to collect or use your personal data so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability; and

• legitimate interests – we’re collecting or using your personal data because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business sale\/disposal. acquisition, reorganisation or group restructuring. 

Our lawful bases for collecting or using personal data for dealing with queries, complaints or claims are legitimate interests.  We’re collecting or using your personal data because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are to build our relationship with you by responding to your enquiries and providing you with information. 

Where we get personal data from

• directly from you; and

• suppliers and service providers

How long we keep information

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

Who we share information with

Data processors

Stripe, Inc (t/a Stripe)

This data processor collects, processes and manages payments made via our Fair Way platform.

DPD (UK)

This data processor processes and delivers sales and purchases made via our Fair Way platform.

Others we share personal information with

• service providers acting as processors based inside and/or outside the UK who provide IT and system administration and delivery services;
• professional or legal advisors; and

• organisations we’re legally obliged to share personal data with.

How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your personal data after raising a complaint with us, you can also complain to the ICO.

The ICO’s address:           

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

Website: https://www.ico.org.uk/make-a-complaint

Last updated

22nd April, 2026